[Update] This post was originally published July 1st, 2008 and updated 2009. I decided to reboot this blog in 2024 and republish this post. Well since this post was written, it seems that Google has decided to release something else which it’s calling TrustRank. The original TrustRank confusion was related to detecting and filtering spam, […]
Google TrustRank Myth Busted! Read More »
Google has an insatiable appetite for finding new pages on the web and wanting to crawl them. XML sitemaps are an efficient way for Google to discover all the pages on your site. However, after having done hundreds of SEO audits, I’ve come across many issues in generating and maintaining XML sitemaps. Below is my
Top 10 XML Sitemap Fails Read More »
One of the most difficult problems SEO professionals can face is convincing companies that search engine optimization is a worthwhile investment. We spend a great deal of time dealing with industry specific lingo: EEAT, YMYL, nofollow, noindex, robots.txt, xml sitemaps, canonical tags. These words are completely meaningless to most people in most companies. We also
The Four Cs of Integrating SEO Into Your Business Read More »
So, life got busy, with kids, pets, work and, well, just lots of life things. A few years ago I pulled down my blog and turned it into a 1 page site (but not using any of that icky SPA stuff). I took a step away from blogging to concentrate on life, but now I
