How Not To Market A Search Expo

If you’re going to try to promote a search conference, the worst possible way to promote it is to comment spam a blogger in the SEM community. Since I have math comment protection they had to have at least made some effort to fill out the form manually (unless there’s a workaround I didn’t know about).

The event talks about meeting gurus and learning the ins and outs of search engine marketing from the top experts. Do they think that comment spamming their event is an acceptable practice? Were they trying to get me to attend? I certainly never buy anything from a spammer (to discourage the practice).

What would you think if SMX or pubcon started comment spamming?

I’m going to hold this comment in my askimet bucket for now in case I decide to want to contact them or name them publically.

2 thoughts on “How Not To Market A Search Expo”

  1. I may have received comments from someone about the same conference. Actually there were six identical copies, and they were pretty long, too.

    You would think that these people would know better.

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