Optimizing PDFs for Search Engines

At pubcon I listened to a session by George Aspland about various techniques to optimize PDF files for search engines. Part of his ongoing research is to see whether links within a PDF file pass link juice. To test this, he asked if session members would download and republish one of his PDF files. So … Read more

Text Links For a Buck

I’m using Scratchback. You’ll probably see the widget on the right with the links that say Get In My Top Spots. Those are the text links that you can buy for just one dollar. The last person to buy a text link automatically goes to the top of the list. Right now the widget is … Read more

Google PageRank update underway

Matt just posted that the latest Google PageRank update is now underway as well as updates for the link: and site: commands. PR values are fluctuating wildly during this time, but as with previous updates, should settle down in the next 48hrs. He also reiterated about how Google is treating certain types of links and … Read more

MyBlogLog snapped up by Yahoo

Congrats to the Eric and the rest of the MyBlogLog guys! You can read more about this on their own blog. I signed up for this not so long after I created this blog and I really like the functionality. It provides referrer and traffic information, but more importantly, it gives you a face roll … Read more

Google warns again about the perils of selling text links

Google posted an item entitled building link-based popularity, which I found rather interesting for a few reasons. Here’s a key snippet: “We’ve always taken a clear stance with respect to manipulating the PageRank algorithm in our Quality Guidelines. Despite these policies, the strategy of participating in link schemes might have previously paid off. But more … Read more