Monthly Archives: June 2007

Graywolf’s Blank Blog Post

June 27, 2007 by reuben | Comments Off | Filed in SEO

Hey Michael, here’s a nice meaty question you can get your chops around for your blank blog post :) During your recent podcast with Jason Calacanis he asked if it was you that started the the negative campaign against him. So much these days is talked about reputation management from the standpoint of defending a […]

Black People On Ebay Again

June 26, 2007 by reuben | 6 Comments | Filed in Google AdWords, PPC

Ebay recently pulled ads from Google when the Google Checkout people decided to arrange the Let Freedom Ring event on the same date as Ebay Live. Ten days later the Ebay ads are back online and I’m so excited because once again I can find black people for less on Ebay! Yay! (sarcasm) This is […]

Why Didn’t Anyone Stop?

June 22, 2007 by reuben | 4 Comments | Filed in Personal

Last night I was driving back home from the office and witnessed a car accident. A lady in a cavalier two cars ahead of me wanted to turn left and didn’t yield to the oncoming traffic. She ploughed into an old camaro and although everyone walked away, both cars could be totaled by the insurance […]

Changing A WordPress Post Title The Search Engine Friendly Way

June 20, 2007 by reuben | 1 Comment | Filed in SEO, Wordpress

I recently wrote a post with a glaring typo in the title – I wrote loose instead of lose (one of those late night posts). I hadn’t noticed until someone pointed it out to me. Since the post had already been cached by the search engines I thought I’d do the right thing and make […]

Website Optimizer Is Search Engine Friendly

June 19, 2007 by reuben | Comments Off | Filed in Google, Google AdWords, PPC, Tracking, Web development, Work

Website Optimizer by Google AdWords is a multivariate testing tool, that is to say, it takes A/B testing one step further. Instead of testing 2 versions of a page, you can test multiple page elements and the various combinations. When you create an experiment you can specify page elements that you want to test, for […]

Google Analytics Gets Hourly Reporting

June 12, 2007 by reuben | Comments Off | Filed in Google Analytics

I love the new version of Google Analytics, but the missing hourly reporting was a frustrating omission, but not anymore. Google has updated the functionality with some new features: 1) Hourly reporting 2) Clickable URLs 3) Cross Segmentation by Network Location 4) Increased number of data rows per page 5) Bounce Rate increase/decrease colors switched […]

Smashing Magazine Google PageRank Article Misleading

June 6, 2007 by reuben | 2 Comments | Filed in Google, Link Popularity, SEO

Through mybloglog, I came across the smashing magazine community and an article entitled Google PageRank: What Do We Know About It? The article does a very good job of explaining Google PageRank and has 15 points listed under how PageRank works and 13 factors impacting PageRank, but also does a good job of confusing content, […]

Google Analytics Authorized Consultant (GAAC) Requirements

June 1, 2007 by reuben | Comments Off | Filed in Google, Google Analytics, Work

I looked into this a while back and wrote to Google Analytics support. They responded with this set of requirements for becoming a Google Analytics Authorized Consultant: In business for 1 year At least one dedicated person for Google Analytics support Must provide full service i.e. setup, support, training, and consultation for Google Analytics Must […]