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Pay Per Click Reporting Gripe

March 29, 2007 reuben 0

Working for an online marketing agency, we, and I’m assuming most other agencies and corporations, develop internal databases to track and report on pay per click traffic and costs. The various pay per click platforms provide us with the ability … [continue]

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Basic Ecommerce SEO Tips

March 6, 2007 reuben 5

Ecommerce websites are usually database driven and use templates to generate the website. There are usually 3 or 4 levels to the site structure, as well as informational and miscellaneous pages. If you’re not careful, your website can quickly disappear … [continue]

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SEO Is An Investment Not A Cost

March 5, 2007 reuben 0

When I first start working with a company, many of them classify their website as a cost. It’s something that they have to have, like an 800 number, a phone system with voicemail capability, or an annual equipment service and … [continue]